Hasbro is expanding its recycling program to include France, Germany and Brazil. Consumers can send the company’s toys and games to TerraCycle, a product recycling company, who will turn them into materials that can be used in construction.
The company launched the Hasbro Toy Recycling Program in the U.S. in 2018. The program allows consumers to box up and send their games to TerraCycle for free.
French residents can learn more about participation at https://csr.hasbro.com/fr-fr/toy-recycling, and German residents can sign up at https://csr.hasbro.com/de-de/toy-recycling. Similar to the U.S. program, available at www.hasbrotoyrecycling.com. The program will open in Brazil later in the year.
“We want our consumers to know when they choose Hasbro toys and games, they can feel good that our products are of the highest quality, responsibly made, and recyclable through TerraCycle,” said Kathrin Belliveau, senior vice president of Global Government, Regulatory Affairs and Corporate Social Responsibility, Hasbro, Inc.