Ginny McCormick has joined Funko as Chief Marketing Officer. McCormick was previously the Head of Global Media at Hasbro. She has also worked for Mattel and Reebok. McCormick joined Funko in late March.
From her company bio: “Ginny brings 20+ years of youth marketing experience across toy, entertainment and sports industries. Ginny is an integrated global marketer with expertise across multiple consumer touchpoints including brand strategy, audience segmentation, omnichannel marketing, media, content creation and distribution. Prior to joining Funko Ginny spent ten years at Hasbro most recently established and lead the Global Integrated Media organization. Within Hasbro and Mattel Interactive, Ginny held multiple leadership roles across brand management, toy product development, and digital licensing. Ginny graduated from Boston College with Bachelor’s degrees in both Finance & English.”